I know people are strange, but...

In an article about the soon-to-open IKEA in Stoughton, MA, in today's Boston Globe, it is mentioned in passing that "customers" are already camped out in the parking lot, although the store doesn't open until next Wednesday. (I think I heard something about that on TV while surfing through a news channel, as well.)

Why on earth would anyone do that? Do they think IKEA is going to run out of furniture in the first six hours? What?